In this episode, Andy discusses coupon discount extensions with Kathleen Booth, VP of Marketing at clean.io, the market leader in digital engagement security solutions.
Have you ever wondered how coupon extensions such as Honey and Capital One Shopping work or if they are increasing your sales or instead decreasing your profitability as an online merchant?
This episode addresses all of those questions and more.
If you are an online retailer, this episode covers what you should know when it comes to coupon discount extensions including what they are and how they could negatively affect your business. In addition, and maybe most important how you can stop them from offering unwanted coupons on your website.
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ABOUT THE HOST:
Andy Splichal, who was recently named to the Best of Los Angeles Awards’ 2021 Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and founder of Make Each Click Count University. He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal, visit www.trueonlinepresence.com or read The Full Story on his blog, blog.trueonlinepresence.com.
New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.