Business Success Stories Episodes

Podcast Episode 234 of the Make Each Click Count Podcast features Thomas Lalas, a fractional CMO who collaborates with various e-commerce brands, including several nine-figure powerhouses, helping them achieve sustainable growth through retention and referral marketing. Andy and Thomas engage in a thought-provoking discussion about how to transform one-time buyers into lifelong customers. Discover the importance of retention marketing, understand customers' objections, and learn the strategie...

Podcast Episode 226 of the Make Each Click Count Podcast features Ritika Singh, a seasoned sales expert with over two decades of experience in refining sales strategies and cultivating high-performance teams across multicultural environments. Ritika shares her fascinating journey from her roots in India, where she inherited a rich legacy of sales and financial advisory from her grandfather and father, to becoming a leader in project management, customer success, and agile delivery. As a passi...

Podcast Episode 219 of the Make Each Click Count Podcast features Fernando Oliver, a powerhouse in the e-commerce industry. Fernando has generated over $10 million in revenue and successfully sold two brands, making him a true expert in the field. With extensive experience pouring millions of his own money into ads, Fernando has mastered video sales letters (VSLs), advertorials, e-commerce funnels, and direct response marketing. Now, he's also the latest contributor to Make Each Click Count Univ...

Podcast Episode 217 of the Make Each Click Count Podcast features Chris Martinez, CEO and founder of BloomPartners.io. Chris's journey is as inspiring as it is educational. From overcoming childhood adversities and financial struggles to founding a flourishing marketing agency, Chris's story offers invaluable lessons for any entrepreneur. We'll delve into key insights on agency valuation, the intricacies of purchase agreements, and the strategic steps to enhance agency value. In this episode,...

Podcast Episode 215 of the Make Each Click Count Podcast features Jarrod Lopiccolo, the co-founder and CEO of Noble Studios. Jarrod's extensive experience in digital performance marketing has seen him work with industry giants like Adobe, Google, and Disney. He shares invaluable insights into how the integration of creative elements and data-driven strategies has evolved over the years and the critical importance of building a sustainable company culture. Andy and Jarrod delve into Noble Stud...

Podcast Episode 213 of the Make Each Click Count Podcast features Thomas Phillips, CEO of DTC SEO Agency. Thomas shares his extensive expertise in SEO strategies tailored to direct-to-consumer brands and e-commerce businesses. From starting his first e-commerce website at the age of 13 to helping brands attract high-intent customers ready to buy, Thomas's journey is nothing short of inspiring. Join us as Thomas reveals critical SEO strategies, including addressing technical issues, mastering ...

Podcast Episode 212 of the Make Each Click Count Podcast features Kausambi Manjita, the Co-Founder of Mason. Mason is an innovative company that's transforming online retail through AI technology. Mason's flagship product, Getmason.io, is an AI-shopping engine designed to boost conversions, enhance merchandising, and engage customers with unprecedented precision. Kausambi shares her journey from working with Walmart Labs to creating Mason and reveals how their AI engine seamlessly integrates ...

Podcast Episode 205 of the Make Each Click Count Podcast features Bob King, an accomplished author, closing coach, filmmaker, and sales superstar. His career spans from the retail floor to in-home sales and business-to-business pitches, consistently turning total strangers into happy customers. Bob shares his unique journey from working in the film industry to mastering the art of sales and closing deals, even under the toughest conditions. Andy and Bob explore insights from his new book, "Th...

In this episode, Andy interviews Craig Valine, Marketing Performance Strategist and Founder of EMP Alliance. Listen as Craig Valine shares how improving a company's clarity can lead to greater success. In addition, find out exactly how to define your clarity in order to grow your business. Going beyond the subject of clarity, Craig discusses the 5 sources of power and how these sources can be used to substantially grow your business. About Craig Valine: Over the past 25+ years, Craig...

Podcast Episode 187 of the Make Each Click Count Podcast features Robb Green, an experienced entrepreneur and podcast host. In this episode, Robb shares his invaluable insights on building businesses with the end goal in mind — selling them for a tidy profit. Andy and Robb tackle the challenges of navigating the complex Amazon ecosystem, from understanding crucial metrics to effective strategies for increasing product visibility. Robb emphasizes the importance of quality products, genuine ...

Podcast Episode 175 of the Make Each Click Count Podcast features Kelley Thornton, the founder of Purchase Point LLC. Kelley shares his wealth of knowledge from his unique journey in e-commerce. He delves into how he overhauled his business model, switching to a subscription platform with branded products, his use of AI, how he's managed to decrease churn rate, and why defining a customer avatar is so critical. Furthermore, Kelley sheds light on why he ventured into men's skincare and how the...

Podcast Episode 162 of the Make Each Click Count Podcast features Michael Hixson, the President and Founder of Ecommerce Growth Strategies. With 16 years of experience, he is an accomplished, results-driven professional specializing in e-commerce strategy, digital marketing, and e-commerce marketplaces. Listen as Michael shares his story of starting eCommerce in the 2000s, initially focusing on Google search ads and optimizing the SEO on his own. Michael initially managed the tasks himself du...

Podcast Episode 158 of the Make Each Click Count Podcast features Will Ford, the President and Co-Founder of LaunchBoom, an online platform that empowers creators, founders, and entrepreneurs to test, launch, and scale their product ideas through crowdfunding and beyond. Discover from Will why crowdfunding like Kickstarter and Indiegogo reduces financial risk and allows startups to succeed faster compared to traditional methods. Find out some of the best-performing categories on Kickstarter w...

Podcast Episode 149 of the Make Each Click Count Podcast features Joel Stevenson, the Vice President of Growth at Vendasta, the All-in-One Platform for Selling to Local Businesses. Joel shares the early years of Wayfair, the challenges they faced in sustaining growth and driving repeat revenue, and how they overcome these hurdles through investing in a brand and different strategies. He emphasizes the difficulties and complexities involved in growing a business, highlighting the need for pers...

This episode features Nachman Lieser, the founder of Connect Books, a bookkeeping company currently generating over half a million in yearly revenue with just 3 employees based on the belief that spreadsheets suck. Nachman shares he discovered that there was a market need for what he offers. He discusses what their software provides that will affect growing their clients’ companies. Listen as Nachman shares about how their tool is different and as he talks about the most important things to be...

This episode features Steve Sims, dubbed the Real Life Wizard of Oz" by Forbes and Entrepreneur Magazine, He is the best-selling author of the book "BLUEFISHING - The Art of Making Things Happen”; he is the host of The Art Of Making Things Happen podcast; he's a sought-after coach and a speaker at a variety of networks, groups and associations as well as the Pentagon and Harvard–twice! Steve shares the underlying theme for his message when speaking at events and where he feels the biggest oppor...

This episode features Gil Bar-Lev, the founder of HomeRoots. HomeRoots is a novel wholesale platform that leverages “community buying power” by uniting sellers of furniture, lighting, and home décor and retailers and licensed trade in one place, making the B2B shopping experience in this vertical as easy as the B2C shopping experience. Gil defines HomeRoots and its mission and shares why a retailer or a shopper goes to HomeRoots over other platforms. Listen to Gil as he discusses where the sel...

This episode features Fred Vallaeys, the Co-Founder and CEO of Optmyzr, a leading and award-winning PPC management platform. He is also a Silicon Valley entrepreneur, author, and thought leader in pay-per-click search marketing. As an AdWords Evangelist, he helped pioneer the PPC marketing as one of Google's initial 500 workers. Fred shares being an AdWords Evangelist and what type of Google AI he recommends for the advertisers to use and why. Discover the top three mistakes Fred sees advertis...

This episode features Tim Redmond, CEO of Redmond Growth Consulting. He has spent the last 35 years helping grow highly successful businesses including his work at PriceWaterhouseCoopers, growing a software company from 2 to 400 employees before selling it to Intuit INC, and helping thousands of business owners gain time and valuable freedom. Tim shares his thoughts on some of the biggest mistakes that he sees business owners making that stop their growth. Discover the traits that Tim has foun...

This episode features Robyn Johnson, the CEO of Marketplace Blueprint. She is one of the country’s foremost leaders in selling and marketing products on Amazon.com. She initially started her business with $100 at a garage sale and built it to $1M in just a few years. Learn more about Robyn’s ecommerce story and what she thinks about the opportunity for new Amazon sellers compare to when she began. Discover why Robyn thinks it is better to sell on Amazon instead of growing your own website and ...

This episode features Dave Mason, an entrepreneur, author and coach that has shown how you can create a business while still living the lifestyle you want to live. Discover why first determining your priorities along with the lifestyle you want is essential before you create the business you need to support those priorities. Listen as Dave explains exactly how he has been able to create and continue to manage a multi-million dollar eCommerce company (https://www.knobs.co) while only working an...

This episode features guest Kelley D'Angelo, founder of Lark Ellen Farm. Lark Ellen Farm since 2014 has been on a mission to have people live a healthier lifestyle by eliminating grains from your body. Discover how Lark Ellen Farm has been able to substantially grow their eCommerce business by specializing in a niche. Learn why finding a niche with less competition and high demand is a great way to quickly grow your online sales. From a product idea to a thriving online company discover the s...

This episode features guests Garret and Deeannee Akerson. Garret and Deeannee are the co-founders of Kindred Bravely. In 2019, Kindred Bravely was named #20 on the Inc. 5000 list of fastest- growing, privately held US companies and they also won the Shopify Build a Bigger Business Competition in 2017 as one of the eight fastest-growing online retailers on Shopify’s platform Touching on the importance of company culture and setting expectations, find out how they scaled their business with a rem...

Andy discusses building your business with passion with Charles and Linda Van Kessler of Passion 4 Life Vitamins. Charles grew up in Amsterdam where he was separated from his family by the Nazis when he was only 3. Through his experiences including living in an orphanage, then living alone as a child on the streets of Amsterdam, he gained a unique view of health and health supplements. This experience allowed him to develop a liquid vitamin perfect for anyone from 1 to 100 years of age. Today,...