Google Analytics Episodes

Podcast Episode 228 of the Make Each Click Count Podcast features Morgan Taylor, the co-founder of Jolly SEO. Andy and Morgan explore the intricacies of creating high-authority, Google-safe backlinks that can withstand algorithm updates and help businesses grow their organic traffic. From sharing personal journeys in the SEO world to discussing actionable strategies and common pitfalls, this episode is packed with invaluable insights. Whether you're a seasoned marketer or just starting out...

Podcast Episode 225 of the Make Each Click Count Podcast features Floris van Vleuten, a Google Ads expert and founder of Amplifize Marketing. Floris has recently launched a masterclass on Make Each Click Count University titled "Revealing Secret Data from Google PMAX Ads." In this episode, Floris shares his journey into digital marketing, the powerful insights his masterclass offers, and practical tips for optimizing Google Performance Max campaigns. Learn how to track hidden data, manage ...

Podcast Episode 165 of the Make Each Click Count Podcast features Ben Lund, the founder of Rise Marketing Group. Ben is a 14+ digital veteran and a former Googler. Throughout his career he’s worked at Yahoo!, RKG Ad Agency (Currently Merkle), and Google. What excites Ben is seeing firsthand how our marketing strategies can drive business growth for our clients. In this episode, Andy and Ben dive deep into the importance of having solid tracking for your ad accounts. Ben stresses the significa...

Podcast Episode 149 of the Make Each Click Count Podcast features Joel Stevenson, the Vice President of Growth at Vendasta, the All-in-One Platform for Selling to Local Businesses. Joel shares the early years of Wayfair, the challenges they faced in sustaining growth and driving repeat revenue, and how they overcome these hurdles through investing in a brand and different strategies. He emphasizes the difficulties and complexities involved in growing a business, highlighting the need for pers...

Podcast episode 143 of the Make Each Click Count Podcast features guest Olu Ajanwachuku, the founder of GVATE, one of New York’s premier SEO agencies. Olu discusses how to rank well organically on Google. In this episode, Olu speaks about how Chat GPT can be impactful in content creation. He shares how writing content with Chat GPT helped them work faster and optimize their business and their clients' content. Throughout the episode, Andy and Olu discuss why focusing on SEO is important in...

This episode features Carl Weische, CRO-Expert and co-founder of ACCELERATED where they specialize in accelerating the growth for D2C-Brands by unlocking the power of CRO and A/B-Testing. His agency works with fast scaling 7-10 figured D2C brands. Carl discusses how conversion happens and the tool that he finds useful when converting. He also shares what are some of the KPIs that a store owner should be reviewing after the holiday season and the multitude of programs they are using for tracking...

This episode features JJ Reynolds of Mediaunthentic. Discover the keys to identify what is and what isn't working with your website numbers and track the data. JJ talks about helping clients set up their analytics properly by specializing in customizing things. JJ believes that a company can grow in a predictable manner by measuring its numbers and metrics on an ongoing basis. He shares some quick ways you can use your Google Analytics historical data to take action that will increase your sal...

This episode features guest Chris Mercer. Chris is the founder of Measurement Marketing.io, he is a renowned expert helping businesses of all sizes understand what they need to measure to understand their marketing strategies more effectively. Discover what numbers are important for businesses to know if you are going to understand how your customers are interacting with your website and how you can use that knowledge to take action to grow your business. Within this episode, Andy and Chris al...