This episode features guest AJ Davis. AJ is the founder of the Experiment Zone, a leader in helping ecommerce businesses provide their customers with a seamless user experience in order to get the most value from their website and increase their revenue.
Find out what it means to have a seamless user experience and how websites can use this knowledge to increase their online sales. Always start with your data to discover where to investigate potential problems with your website.
The three things that every webpage should do to increase conversion, yet 75% of websites do not. Tell them what you do, who you serve and why should customers choose you (your value propositions).
Why clarity and quickness are the two most important factors when it comes to increasing your conversion rates and how conversion numbers are a small hinge that can increase business exponentially.
And finally, how her experience as a lead researcher for Google optimizer helped AJ create an intentional process to improve their client's conversion rates through the Experiment Zone. Visit today to request a free conversion report card regarding one page of your website.
Episode Action Items:
You can find more information regarding AJ Davis at Experiment Zone by visiting https://experimentzone.com to find out how to unlock more value from your website by optimizing your user experience.
ABOUT THE HOST:
Andy Splichal, who was recently named to the Best of Los Angeles Awards’ 2021 Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and founder of Make Each Click Count University. He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal, visit www.trueonlinepresence.com or read The Full Story on his blog, blog.trueonlinepresence.com.
New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.