This episode features Lior Krolewicz, Founder and CEO of Yael Consulting. An ex-Special Ops turned online marketing consultant shares what he sees managing paid advertising.
Listen as Andy and Lior compare notes and advice on how to use paid advertising to grow your eCommerce business in 2021.
Discover some of the biggest money wasting mistakes made running Google Ads and how you can avoid them. Thinking of outsourcing your PPC marketing? Don't do it without first discovering how you can eliminate many potential companies (revealed in this episode).
Finally, you can learn how to avoid AdverGambling. Don't know what AdverGambling is? Listen to this episode to become familiar with this term and how to make sure you are not an unknowing participant.
Episode Action Items:
To learn more about Lior or connect to his company visit https://www.yaelconsulting.com
ABOUT THE HOST:
Andy Splichal, who was recently named to the Best of Los Angeles Awards’ 2021 Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and founder of Make Each Click Count University. He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal, visit www.trueonlinepresence.com or read The Full Story on his blog, blog.trueonlinepresence.com.
New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.