Mark Meyerson

Welcome back to another episode of "Make Each Click Count"! In today's episode, our host Andy Splichal is joined by the talented Mark Meyerson, as they dive deep into the world of Google Ads. They discuss the importance of setting up your Google Ads account both technically and conceptually, and why having a well-defined strategy is crucial for success. Mark highlights the common mistakes many businesses make when jumping into Google Ads without proper planning, and emphasizes the significance of considering the business itself and how it can best utilize Google Ads. From targeting the right audience to allocating the appropriate budget, they share valuable insights on how to make your campaigns effective and profitable. But that's not all! Mark also unveils an all-new Podcast resource center and shares details about his comprehensive Google Ads course. From beginner to advanced levels, this course covers everything from campaign setup to advanced strategies like setting up expe…